Oil Business

1. Expansion of PT service stations to a total of 2,269 locations nationwide.
2. Expansion of 208 EV Charger locations and 124 Max Camp rest areas.
3. Development of a new format for Max Card Plus privileges.
4. Implementation of a Local Promotion strategy, offering area-specific promotions tailored to local market contexts.
5. Enhancement of franchise store standards through digital systems, requiring all franchise outlets to install POS systems and Max Me Shop to ensure accurate sales data, seamless member system integration, and effective promotion management.

Non-Oil Business

1. Enhancement of barista and service skills standards by reviewing and improving the Be Barista training curriculum, increasing hands-on regional training sessions covering employees across multiple areas, with a focus on operational, sales, and customer service skills to ensure consistent service quality throughout the network.
2. Expansion and development of training centers nationwide, including new training centers at CW Tower (3rd Floor) and Vibhavadi 64, with existing centers operating in Chonburi, Khon Kaen, and Bangkok.
3. Development of online learning channels to improve accessibility, including online media such as videos and tips distributed monthly, and the use of an E-Learning system to ensure training reaches all areas, with approximately 300 employees completing courses per month.
4. Expansion of the customer base and development of new products to meet diverse customer needs by targeting New Generation customers, utilizing local ingredients to create new products, expanding coffee, non-coffee, and bakery product lines, and developing premium products and merchandise, as well as collaborating with partners and co-branding initiatives to broaden the customer base.
5. Business expansion and diversification of store formats through the opening of more than 1,900 new outlets in line with the expansion plan, as well as piloting new business models such as Punthai Boat Noodles outlets.
6. Brand awareness building and proactive marketing communications through the continued rollout of the “Creative Thai Taste” campaign, including initiatives such as Thon Thai Taste, trend-based content creation, video storytelling, the use of influencers/KOLs, roadshows, and the opening of flagship stores to strengthen brand image, alongside the preparation of brand presenters to attract younger consumers and drive sustainable brand growth.

• Communication through online channels
• Customer satisfaction surveys and customer meetings
• Receiving complaints via Call Center (1614) and social media platforms such as Facebook and the PT Max Me mobile application
• Organizing seminars/meetings with customers

1. Clearly separate Purchase Orders (POs) by work category so that suppliers clearly understand the scope of work and compensation in a transparent manner.
2. Establish a project-based milestone structure aligned with project value, with payment terms of 70/30, two payment cycles per month, invoicing within 60 days, and document verification within 14 days.
3. Specify in the TOR and contracts that contractors must provide a Letter of Guarantee (L/G), clearly define work inspection criteria, and separate roles for work assignment, inspection, and approval to ensure quality control and prevent conflicts of interest.
4. Strengthen relationships and capabilities with suppliers by organizing Kick-Off Meetings to confirm plans and operational frameworks, categorizing work into product supply, construction, and licensing for easier management, and designing milestone payments suitable for small contractors.
5. Conduct supplier visits and ESG audits (both onsite and online) for 13 key suppliers, and follow up on the implementation of Corrective Action Plans.
6. Organize at least one annual Knowledge Sharing session on sustainable business practices for suppliers.
7. Communicate and ensure that key suppliers acknowledge and comply with the Supplier Code of Conduct.

• Meetings with suppliers/contractors and site visits to supplier facilities
• Environmental, Social, and Governance (ESG) performance audits of suppliers
• Receiving complaints via Call Center (1614)

1. Organize corporate social responsibility (CSR) activities, such as the “PT Volunteer Camp” project (4 sessions).
2. Conduct public hearings with nearby communities prior to the construction of service stations.
3. Collaborate with the Department of Internal Trade, Ministry of Commerce, to distribute premium mangoes and milk cartons as complimentary gifts for “PT Max Card and PT Max Plus” members, helping to support and generate income for farmers.
4. Provide donations and relief support to flood-affected communities in various areas.
5. PTG and PT Prachuap FC, together with players and coaching staff, organized a lunch activity and donated 3,000 pairs of shorts and essential daily items to residents at the Prachuap Khiri Khan Homeless Protection Center.
6. Grant two scholarships to students from the Faculty of Commerce and Accountancy, Chulalongkorn University, worth 147,000 baht each, covering tuition fees for seven academic semesters.
7. Promote local employment, including hiring persons with disabilities and the elderly.
8. TU Co-Learning Space by PTG – a prototype extracurricular learning space that allows students to think and act through various hands-on activities from PTG’s business groups.
9. CBS Café by PTG – provides students with real-world business experience in all aspects, preparing them to become effective entrepreneurs or executives in the future.

• Surveys to assess the needs of communities surrounding operational areas
• Implementation of community engagement and CSR projects
• Emergency response drills conducted jointly with nearby communities
• Receiving complaints via Call Center (1614)
• Public hearings prior to service station construction

1. Systematic and Regular Performance Communication
   • Organize quarterly Analyst Briefings to report financial performance.
   • Host analyst meetings and participate in SET investor engagement activities (e.g., SET Opportunity Day and SET Digital Roadshow), including preparation of transcripts and summaries to enhance information accessibility, reduce review time, and help investors quickly grasp key issues.
   • Arrange Investor Visit activities for retail investors to enhance business understanding and provide opportunities for direct dialogue with management.
2. Comprehensive, Transparent, and Verifiable Disclosure
   • Prepare and publish Management Discussion and Analysis (MD&A) reports on a quarterly basis.
   • Provide Quarterly Earnings Presentations and Key Takeaways summarizing important information in a clear and concise manner.
   • Issue quarterly and annual factsheets to provide essential business information to shareholders and investors.
3. Strategic Engagement Activities for Investors
   • Organize an annual Business Review event to present business plans, future outlook, and growth drivers to analysts and institutional investors.
4. Fair and Transparent Shareholder and Investor Engagement
   • Hold a physical Annual General Meeting (AGM) to allow shareholders to ask questions and provide feedback directly.
   • Respond to shareholder inquiries and provide relevant information through IR channels on an ongoing basis.
   • Arrange company site visits to enhance understanding of overall business operations.
5. Responding to ESG Expectations
   • Complete ESG assessments requested by investors, institutional investors, and shareholders.
   • Organize ESG Engagement Sessions with analysts to provide strategic insights and exchange perspectives on sustainable business direction.
   • Disclose environmental, social, and governance information in accordance with Thai and international standards.

• Annual General Meeting of Shareholders (AGM)
• Analyst meetings and analyst site visit activities
• Quarterly performance announcements
• Domestic and international roadshows

1. Corporate Governance and Transparency
   • Disclose business, financial, and sustainability information accurately, verifiably, and in a timely manner.
   • Strictly comply with laws, regulations, and standards related to energy, environment, and consumer protection.
   • Implement anti-fraud and anti-corruption measures, with clear internal control mechanisms.
2. Energy and Consumer Safety
   • Comply with safety standards for fuel and LPG service stations.
   • Control product quality and service standards in accordance with legal requirements.
   • Promote safety for communities surrounding service stations and oil depots.
3. Support for Government Energy and Environmental Policies
   • Contribute to greenhouse gas reduction efforts and support the country’s Net Zero target.
   • Expand clean energy initiatives such as solar rooftops, EV chargers, RDF (Refuse-Derived Fuel), and circular businesses.
   • Strengthen participation in waste management, community development, and circular economy projects.
4. Proactive Engagement with Government Agencies
   Coordinate with regulatory authorities such as the Department of Alternative Energy Development and Efficiency (DEDE), the Energy Policy and Planning Office (EPPO), the Department of Energy Business, as well as other relevant government agencies and state enterprises to ensure aligned operations.

• Hold meetings with government agencies.
• Submit operational reports or related documentation to government authorities as required by law.
• Provide support and cooperation.

1. Strict compliance with financial institutions’ regulations and requirements.
2. Provide appropriate and sufficient responses to inquiries from credit analysts to support their assessment.
3. Strictly comply with the terms and conditions of loan agreements and debentures.

• Meetings with representatives from financial institutions
• Participation in assessments or questionnaires conducted by financial institutions